10 Ways to Make the Holidays More Meaningful in 2020

Pink Bubble family, can you believe it is December? As we come to the end of this “special” year, we are so inspired by the continued impact being made by our 3-Day community. Every dollar raised truly makes a difference. With the help of your fundraising efforts, Susan G. Komen invests in cutting-edge research that will lead to new, more effective treatments, works in communities across the country to ensure all people can access the care they need, and mobilizes passionate supporters to make certain the voice of the breast cancer community is heard by policymakers.

How can you make a difference this December? We consulted some of our experts—our walkers and crew—for ideas on how to make the holidays more meaningful in 2020. Here are our top ten.

1. Instead of presents, ask for donations to your 3-Day fundraising. You can even use the 3-Day mobile app to donate checks directly into your account!

2. Set up a Facebook Fundraiser to make year-end giving easy for friends and family who are looking to capitalize on charitable gift tax deductions! Facebook Fundraisers make it incredibly easy!

3. Receive a gift that doesn’t suit your taste? Consider selling it and donating the proceeds.

4. Run a donation-based, socially-distanced gift wrapping service for friends and family.

5. Dallas/Fort Worth 3-Dayparticipant Karen K. gets creative with a Holiday Drive-Thru! A nearby neighborhood draws crowds of cars driving by to see the holiday lights display. Karen sets up a table in a friend’s driveway and sells holiday crafts to the visitors in exchange for donations.

6. Get organized and start out your year with a clean closet! You can sell your items to thredUP or a local consignment shop and donate those funds to your 3-Day account. Or you can use thredUP’s donation program. When you mail in your items, instead of a payout, Komen will receive a $5 donation on your behalf. It’s easy—they mail you a bag, you fill it with clothes, and drop it off at your local USPS or FedEx office. Click here to learn more about thredUP’s donation program. (Note: the $5 donation will not be reflected in your 3-Day fundraising).

7. Use the 3-Day mobile app to send out New Year’s notes letting people know that you’re walking and why!

8. Dallas/Fort Worth 3-Day participant Karen K. also recommends asking restaurants to include carry-out and gift card purchases when they host a fundraising night for you! It’s truly a win-win—you receive an increased donation and the restaurant is able to get people in and out quickly and can make more sales in one day. Plus, this helps ensure that people will come back to use those gift cards another time when they are able to eat out again.

9. Don your pink Santa hat and offer to put up holiday lights in exchange for donations!

10. Include a 3-Day insert card in your holiday cards.

This time of year—filled with hope, giving, and celebration—is a great time to squeeze in one more fundraising ask before the calendar switches to the next year. What other holiday fundraising ideas would you recommend to the 3-Day family? Share in the comments on our Facebook page.

Burt Lipshie’s Fundraising Milestone: $250,000 Raised

“The 3-Day has given me a purpose beyond my own day-to-day life. I cannot imagine what the last 16 years would have been without it.” —Burt Lipshie

We are honored to celebrate Burt Lipshie, 29-time 3-Day walker, on surpassing the incredible fundraising milestone of $250,000 raised for the 3-Day! We marvel at the ways in which he’s made the world a better place through his participation and fundraising. We asked Burt to answer a few questions that we’re excited showcase here today on the 3-Day blog.

How did you get involved with the 3-Day?

My sweet cousin, Judy Lipshie, was diagnosed with breast cancer in 1999. The tumor was small, and her lymph nodes were clear, so after a lumpectomy and radiation, she and her doctors thought she was done with it. However, two years later after suffering what felt like a torn muscle in her abdominal area, Judy got the news that her breast cancer had metastasized to her liver. Over the next three years, she was a fighter who did all she could. She was a true champion. But she could not conquer the beast. She died, still in the prime of her life, in April 2004 at 62 years of age.

Several weeks later as I was in my office, Judy just seemed to be everywhere. I could really feel her presence. I emailed her daughters to tell them that I was having a “Judy Day,” and they wrote back that they weren’t surprised. They were having one, too. They thought their momma was proud of them that day because they had just signed up for the 2004 Susan G. Komen San Diego 3-Day. I told them I was proud of them too, and that I would surely contribute to help them reach their goals.

I thought about it for a couple of days and knew I could not let them do this without me. I needed to put my body on the line as well to fight back against Judy’s killer, so we walked together. As we cried on each other’s shoulders at the end of the Closing Ceremony, I realized that I had found my life’s cause. The 2020 New England 3-Day would have been my 30th walk.

We all know raising money during a global pandemic isn’t easy, but how have you done it?

I am blessed with an extraordinary donor group. My donations are somewhat lower this year than prior years, but not dramatically. In this year’s fundraising emails I have focused on reminding them that breast cancer does not practice social distancing, and that it is not “on pause” because of the pandemic. Indeed, breast cancer patients and survivors, with their compromised immune systems and vulnerability to the economic disaster the pandemic has caused, are among the most at-risk segments of our community. I think that struck a responsive chord. Additionally, Komen’s decision to put all 3-Day donations through the end of June into the COVID-19 Action Fund also really helped. I could honestly tell my donors that their dollars were going directly to assist people who needed help the most.

What is your secret to raising so much money every year?

I wish I had a secret that I could share. You know that old saying, “Choose your parents wisely”? That can be applied to donors as well. I haven’t done anything special. I write emails to my friends and colleagues, make them cry, and then I just become the conduit for their incredible caring and generosity. I suppose that it helps that they know how hard the 3-Day is from all of my prior emails and journals, and I have found that keeping the group apprised of how training is going and of any news that Komen has shared on the scientific front helps to remind those who might otherwise put off making an annual donation.

What keeps you coming back to the 3-Day again and again?

Of course, it is mostly the cause. I need to do all I can to help see to it that Judy did not die in vain. I need to do all I can to help bring about the day when no other man or woman, no other family, loses a person they love to breast cancer.

But there is also the 3-Day community. Little did I know back in 2004 that I would quickly become embraced by this extraordinary group of people. Since 2008, I have done two walks every year – Dallas/Fort Worth with my cousins, and first Chicago, then Michigan, with my dear friend, Mary Larson. When, a few years ago, Mary thought she was through walking, I decided that I would cut back to walking only Dallas/Fort Worth, and that that year’s Michigan walk would be my last. However, by the time that Michigan 3-Day was done, I had already signed up for the next year.

How could I give up spending that long weekend with all the friends I had made over the years? The 3-Day community is very, very, special.

What are some of your top 3-Day memories from past years?

You can well imagine that over 29 3-Day walks I have accumulated many memories. A couple stick out.

The most meaningful for me happens every year in Dallas. In the Spring of 2004, I was asked to participate in a conference on the future of legal education held at SMU Law School in Dallas. Judy was then living with her mom in Abilene but had spent most of her adult life in Dallas, and she had planned to come to Dallas while I was there and sneak in to hear me speak. However, by the time the conference was held, she was already in hospice. After the conference, I took a long lonely walk along Turtle Creek, where she and I had so often walked together. This time, my steps took me all the way up to Curtis Park. There, sitting on a bench, I spoke with Judy by phone. It was the last time I heard her voice. She died two days later.

Every year, the Dallas/Fort Worth 3-Day goes through Curtis Park, and passes “Judy’s Bench.” Every year, I get to walk by that sad place with hundreds of others fighting the same fight that for me began on that bench. It is always a highly emotional moment for me. In 2019, one of the 3-Day legends, Jim Hillmann, was walking with me when we got there, and he already knew my story from prior years. When I reached the bench, and essentially dissolved, Jim was right there to get me through it. His kindness at that moment embodied the 3-Day spirit.

Another powerful memory is also from the Dallas/Fort Worth 3-Day. It was day three, and our route had us turning down Houston Street heading toward Dealey Plaza. There, at a small informal cheering station, sat an elderly woman holding a sign that thanked us for walking “from a 50-year survivor.” Without even thinking about it, I stopped, knelt at her feet, and took and kissed her hand. We both cried. I could go on for days about powerful 3-Day memories, but those may be the clearest in my mind.

How do you live the 3-Day spirit and spread the word all year long?

The 3-Day spirit and the mission is much more than just the three days of the event. It is year-round. As I always write to my donors during October, “you and I don’t need no stinkin’ awareness month.” My pink Komen bracelet is on my wrist every minute of every day. When I go out for a walk, whether for training or (especially these past couple of months) to get out of the house and get some air, I always wear a 3-Day shirt, 3-Day hat, and hot pink sneakers, along with my fanny pack festooned with 3-Day pins. I want always to be a walking billboard.

Every once in a while, it pays off when a woman passing me or going the other way looks at my get-up, and I can see in her face that she is thinking, “Yes, I need to make an appointment for a mammogram.”

Now that you’ve raised $250,000, what’s the next goal you’ve got your eyes on?

The thought that I have actually raised $250,000 is still astonishing to me. I remember so vividly when I sent out my first fundraising email in the Spring of 2004, I was wondering how much of the minimum fundraising requirement I could raise through donors and how much I would have to self-donate to do that one walk.

Amazingly, I wound up the number three fundraiser for San Diego 3-Day in 2004. Those wonderful people have never stopped donating. A few weeks ago, within moments of receiving the donation that put me over $250,000, I received another donation.

I thought how fitting it was to immediately start on the next $250,000. Well, it took me 16 years to raise this much. At my age, I cannot imagine being able to do this for another 16 years…there is, after all, only one George Nummer. However, my goal remains what it has been from the first dollar I raised: to do everything I can to slay the monster that murdered my Judy. So, for as long as I can, I will keep fundraising and walking.

Tell us what the 3-Day means to you.

The 3-Day has enabled me to fight back against my beloved cousin’s killer.

It has allowed me to be the conduit for the generosity of the many people in my world who have responded to my fundraising emails over the years.

It has brought me lifelong friends from among those I have met on event, and from my own local New York group of walkers.

The 3-Day has given me a purpose beyond my own day-to-day life. I cannot imagine what the last 16 years would have been without it.

Burt, we cannot thank you enough for your passion, dedication, and heart. THANK YOU for your commitment to making a difference in the fight against breast cancer. We are inspired by you and grateful for the contribution you’ve made to lead our Komen 3-Day family with your remarkable fundraising accomplishment!

Burt’s achievement will qualify him for the next level in the Lifetime Commitment Circle. He joins Loretta Englishbee, Kathy Giller and Bert Stein as Impact members at the $250,000 level.

3-Day Facts and Infographics for a Committed New Year

The start of a new year is often the time when people re-affirm their commitments or set new goals for the upcoming months. It’s a fresh start and a time to tackle life with enthusiasm. It’s also a great time to kick your training, recruiting and fundraising into high gear! The holidays might be behind us, but the spirit of the giving season remains. People will be so excited to hear about your plans to commit 3 days in 2020!

When you’re reaching out to people for donations, or to ask them to walk with you, it will be totally natural that people have questions about the impact of the 3-Day.

Luckily, Susan G. Komen has created infographics that make it easy to answer these questions, and to learn more about the cause you are working so hard for. You can see the full range of infographics on the 3 Day website, or easily download some of the newest additions to make the most of your information-sharing. Print them to pass out, attach the files to your fundraising emails, or post the images on social media.

These are eye-catching and to-the-point breakdowns to motivate you, and those around you, to continue working and walking towards a cure.

These infographics give an overview of 3-Day fundraising overall, including the fact that we have raised more than $863 million since the 3-Day began in 2003! They also show the local impact that the 3-Day makes in states like Texas, California, Illinois, Massachusetts and many more.

This helps us fully understand the direct effect of our work, both in the states where we walk the 3-Day, and in other states as well! Komen released these easy infographics to show the true, real impact of local research dollars. These are also great informational resources to share with potential donors, or to send to your donors from your 2019 3-Day to show them just how much their support means. Because it means the world to many people!

There is also a “Fast Facts” section right on the Infographics page, where you can find quick and easy links to topics like:

  • Early Detection, Diagnostic and Risk Biomarkers
  • Nutrition and Breast Cancer
  • Metastatic Breast Cancer
  • Targeted Therapies
  • BRCA Genes
  • Clinical Trials
  • and more!

These are perfect for donors who have more specific questions, for new team members, or to share on your first training walks of 2020.

If you want more information about Susan G. Komen and the 3-Day, you can ALWAYS reach out to your coach with questions, or check out the 3-Day website to find answers to Frequently Asked Questions, along with more information about the 3-Day experience.

This information is created for you, to make your life easier as you prepare for your 3-Day journey this year! We hope it inspires your steps and gets you moving in the right direction.