Health on the Hill: Komen Advocacy Summit Recap by Jesse Kornblum

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Provide us an overview of your experience during the Komen Advocacy Summit.

The 2018 Komen Advocacy Summit is best described as the most beneficial roller coaster ride of my life. I had no idea what to expect. I started the first day nervous about the responsibility that I was given. I am extremely driven to make a positive change to help prevent and cure breast cancer, but the pressure I put on myself to make this trip as impactful as possible made me nervous. I worried I was not the right person for the job.

When the conference started, I found myself seated at a table labeled “Colorado” and was so excited to meet others from home that are advocating for the same things. Everyone started to show up, and I quickly learned that the Colorado crew was fantastic, and we became fast friends. These people were fighters, not just in their personal battles with breast cancer, but in our local communities. All of them were experienced advocates for breast cancer research funding and legislation. I knew that I needed to follow their lead and learn as much as possible. All my nervous feelings changed to excitement. I learned a lot and was given all the tools necessary to hit Capitol Hill and have a meaningful conversation with our elected officials. I fell asleep that night still feeling the overwhelming power of the group as well as shared our excitement for our day on the Hill.

On day two, I woke up once again feeling nervous. I was thinking about the opportunity in front of me and the impact I could have. I didn’t want to let anyone down, especially the cause itself. We had an additional pre-meeting and again, my nervous energy changed to excitement. We loaded onto the buses with the tools and knowledge needed to make a change.

As we approached our first meeting, all my emotions were fighting each other, but excitement prevailed. Once we sat down, I watched the group of experienced advocates go to work. Hearing their stories and seeing how they made the presentation to our representative gave me the confidence that I could do this and there was nothing to fear. From that meeting on, I had fun presenting our data and asks to the representatives. I could answer their questions, and felt confident presenting a case for budget increases and bill sponsorship. As the day went on, we were having such great engagement in our meetings that we were running behind, so we had to divide and conquer. The group was confident that I could conduct a meeting independently. I initially disagreed, but felt relieved and empowered after my solo mission turned out to be very constructive. The representative was very responsive to my presentation.

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That is the moment I told myself that I would not only fight breast cancer through fundraising and participating in events, but would take a much larger role in advocacy. My toolbox now has another amazing power tool that can be used to fight breast cancer.

The third day was an exciting ending to this wild roller coaster ride. We heard from some amazing people who are fighting breast cancer personally as well as people who have devoted their careers and their lives to the fight against breast cancer.

What these people shared with us made me feel empowered and optimistic for the changes we fought for on Capitol Hill. But while these small wins should be celebrated, it is still not enough. Now that I am home, I have not stopped thinking about ways I can be an advocate and how I will continue to help in the fight against breast cancer.

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What was the most impactful part of the Summit?

There were two parts that were extremely impactful:

  1. The team of people I was with from Colorado had confidence in me to conduct a meeting independently with a Colorado representative. This was when I realized I could continue fighting breast cancer with advocacy by taking it head on.
  2. Seeing all the people coming together, despite travel headaches, to take on Capitol Hill to divide and conquer this fight against breast cancer.

Explain your day on Capitol Hill.

My day on Capitol Hill was amazing. I was overwhelmed by the history of the places I was walking, and the power that exists within the walls of Capitol Hill. The day was filled with meetings where we discussed specific topics with either the Member themselves or with a staff member. We had a meeting with every Colorado representative’s office, making it a busy day of running around the Capitol. After every meeting, I walked out feeling that the topics we were discussing and the things we were asking for had be received well and had value to the representatives and their staff.
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What surprised you about the Summit?

How much impact can be made in such a short period of time. Also, I was surprised to how easy it was to talk to the representatives and their staff as I was worried they would be intimidating to talk to prior to the Summit.

What can we do so everyone has a voice in government?

Educate everyone on the ease of contacting their representatives and the respect you will be given, even if just sending an email. If everyone knew how that their voice will be heard and knew how to reach out, I feel they would take the time to do it.

How can others get involved in advocacy?

Writing emails and making calls, as they are received by the representative’s office. There is also a lot of advocacy that is needed locally in every state, so if you want to become an advocate for the cause, I recommend becoming an advocate on Susan G. Komen’s website and keeping an eye out for opportunities to make your voice heard.

What does advocacy mean to you?

Advocacy means change. The education that you can provide to your representatives while being an advocate is the fuel for greater change.

April Fundraising Challenge: Raise Funds to Benefit the Susan G. Komen Treatment Assistance Program

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Throughout the rest of April, we will be running a fundraising challenge to support the Komen Treatment Assistance Program. All dollars raised through the 3-Day from today through the end of the month will provide financial assistance, education and support services to low-income, underinsured or uninsured people undergoing breast cancer treatment as part of the Komen Treatment Assistance Program.

So, we’re challenging YOU to boost your fundraising efforts and help us reach our goal of $500,000 for the Komen Treatment Assistance Program so that we can help more women and men facing breast cancer. Please share the great work we can do through this program with as many donors as possible, and encourage them to help our cause.

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Not only will you be reaching your 3-Day fundraising goals, you will be continuing to help people in need.

You already know using tools like email and social media help you earn donations — now, here are a few suggestions on how to fundraise even more. They are simple and effective steps that will make a big difference!

  1. Share as often as possible on all your social media platforms, and be sure to include a link to your fundraising page.
  2. Email your network a minimum of twice, especially remembering to email them in the final days of the challenge so they don’t forget.
  3. As people donate, tag them and thank them on social media, like this: “[Insert Name] just donated on my behalf to the Susan G. Komen Treatment Assistance Program, which helps eligible breast cancer patients who have limited financial resources get the treatment they need. She is providing support to those who need it most. Won’t you join her and donate to the 3-Day today? [link to your personal page].”

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If you need help crafting your posts, here are some ideas for Facebook:

Example #1

From April 16 – 30, all the funds I raise for the Susan G. Komen 3-Day will go directly to Komen’s Treatment Assistance Program, which helps eligible breast cancer patients who have limited financial resources get the treatment they need. I’ve challenged myself to raise $500 this week to contribute to an overall goal of $500,000 for the Treatment Assistance Program. Can you help us reach this goal? Donate now!

Example #2

Today I’ve challenged myself to get 10 donations for @The3Day, to help fund Komen’s Treatment Assistance Program as part of a goal to raise $500,000. So far, I have 3 donations (thank you [tag] [Insert Name], [Insert Name], and [Insert Name]!); can you help me get 7 more before the end of the day? Make your donation now! Or if you’ve already donated, please share this request!

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Or, you can use one of these ideas for Twitter:

Example #1:

Today’s Challenge: 10 donations to fund Komen’s Treatment Assistance Program! Donate today: [personal page web address] #The3Day

Example #2:

Support me with a donation: [personal page web address]. All funds raised April 16-30 benefit Komen’s Treatment Assistance Program #The3Day

Example #3:

Donations now through 4/30 to @The3Day benefits @SusanGKomen and their lifesaving Treatment Assistance Program. Support my 60-mile journey: [personal page web address] #The3Day

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We are so excited for this first-ever fundraising challenge and look forward to the possibility of expanding this across multiple 3-Day funded programs in the future!

Good luck and get ready to fundraise! As always, if you need any fundraising support or advice, reach out to our 3-Day Social Media team or your local coaches. We are always here to help!

Why We Walk: The Next Generation Takes on the 3-Day

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We love our participants of all ages, and every year a new crop of walkers joins the 3-Day family. Whether they come from up from the Youth Corps, are recruited by a current 3-Day walker, or join us after years of walker stalking, seeing the smile on a young walker’s face makes our Pink Bubble fill with so much love.

We talked to some of our younger participants who have become loyal 3-Day walkers in the last few years. They’re telling us why they walk now, and why they will continue to walk for years to come.

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Sisters Sara B. Michigan 3-Day

“This journey started 12 years ago when I watched a 3-Day commercial. I was inspired to help change the world and give back to something that was meaningful. Three years after I started, my Nana, my best friend, was diagnosed with breast cancer. She fought for 10 months and lost her battle. So now, I walk in memory of my Nana. Every mile I walk, pain endured, and tear I cry is worth it because my Nana lost her life to breast cancer. Watching her fight that battle was one of the hardest things I have done. All the pain and suffering she endured is not something that people should have to go through. I know that every time I do this walk it will be meaningful because I will be walking in memory of her. She was my HERO and I owe it to her to fight to help find a cure! She influenced my life in many ways and helped shape the person I am today and I want her memory to live on.”

And Courtney B., Michigan 3-Day

“10 years ago when I signed up to walk, I thought I would be joining my sister on a fun filled weekend to raise money for a great charity. However, the walk quickly became so much more when our Nana was diagnosed with Stage 4 metastatic breast cancer. Throughout her ten month journey, we learned so much about the wonderful things Susan G Komen® does… not only drug trials but through their local chapters. It was a no brainer for us to continue this journey. I continue to walk because over the past ten years, so much progress has been made in the world of breast cancer because of the money we raise and although my Nana wasn’t able to beat cancer, I know millions of others who are surviving daily.”

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Emily H., Michigan 3-Day

“I took my first steps on the 3-Day for my mother-in-law Lori. Her diagnosis is the reason breast cancer is a part of my life. But what started as her journey quickly became mine. I walk for my daughters, sisters, mother, and the ones that will come after us. Every story that was shared with me during my first 3-Day opened my eyes to the raw fact that cancer does not discriminate, not for race, age, size, family, or money. In a society that is filled with tiers of class (your age, your weight, your marital status, your job) breast cancer effects a little bit of all of us. By natural I am a maternal person. I am always looking to help those around me, and when I was introduced to the 3-Day I saw it as a way to help the people of the world I do not know. The ones that might not be a lucky as my family, who get to celebrate their survivor.

I take every step with a tear in my eye and a smile on my face because I know that with that step I become More Than Pink and am one step closer to helping a stranger celebrate their survivor.”

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Jesse (in his chicken costume) with his mom

Jesse K., Philadelphia 3-Day

“There are many reasons, but every time I walk the list of reasons continues to expand. I started participating in the walks with my mom Jane when she was first diagnosed with breast cancer. I did this to support my mother in the efforts to help eliminate breast cancer from people’s lives. As I walked with my mom each year I began to realize that we were not just walking to help fight breast cancer, but also for support. This support was something that helped my mom through her journey with breast cancer. This support for my mom came from deepening her friendship with established friends, meeting new friends and sharing stories and emotionally supporting each other through their journeys. These things were accomplished through the 3-Day walk and I don’t think there is another situation that could have facilitated such a supportive and understanding network of people. These people helped keep a smile on my mom’s face and passion to fight in her heart until breast cancer eventually took her life. Until my mom passed I didn’t fully appreciate this network of support.

While walking this past year for the first time after my mom had passed I did a lot of reflecting and realized that this support network of 3-Day friends was just as important to my journey as it was to my mom’s. I will continue to walk because every year I make new friends who help keep a smile on my face and passion in my heart despite the heartbreak I have experienced. These amazing people are also added to the list of reasons why I walk. I hope that I am as supportive and motivational for them as they are for me.”

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Kimberly C., Dallas/Fort Worth 3-Day

“In 2012 I joined the Youth Corps when my mom first started walking. At the time, I joined for three people in my life.

I was named after my mom’s best friend, Kim, who passed away from breast cancer in 2000 at the age of 39. She lived just long enough to see me born. I don’t have any memories of her personally but her family has become an extension of mine. Her mother is like a grandmother to me and her children are like cousins. All the stories I’ve ever heard about her just highlight how amazing of a woman she was, and it just isn’t fair that she left us so soon.

I also joined because of my Aunt Kay. She also passed away from breast cancer and I never really got the chance to know her. I love it when my cousins share stories about her, and it just emphasizes the fact that yet another person was taken too early from this world.

At the time, I also joined the Youth Corps because of my Great Aunt Julia, who I called Dudu. Before I was born she had battled breast cancer and won, and had been in remission for almost 15 years. About two months before the 2012 Dallas/Fort Worth event, her breast cancer came back. To me, it was a sign that this event was a necessity.

For three years I was on the Dallas/Fort Worth Youth Corps, and in 2015 I finally walked my first walk. Sadly, about a month before the Dallas/Fort Worth event that year, my Great Aunt passed away. That gave me the drive to walk those 60 miles and never give up.

In 2016, my second and third grade teacher, Shawn, was diagnosed with breast cancer. In elementary school, she helped to mold the person that I am, and was quite possibly the best teacher I’ve ever had. Luckily, after a yearlong battle she is officially in remission. I wrote her letters every week to read during chemo and she has always been supportive of me on the 3-Day but now she says she is so thankful. I walk for her.

Since I started walking in 2015, I have walked five events in three cities, and will be walking my 6th and 7th, on my 9th and 10th event. I am 18 now and plan to keep walking until I don’t have a reason to any more.”

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Elizabeth G., Michigan 3-Day

“When I was eight, my mom was diagnosed with breast cancer. I didn’t fully understand what was happening at the time, I just knew that she wasn’t home as much and had to go to the hospital for treatments. As she was going through her treatment plan, part of it changed as new research that was done at the University of Michigan, funded by Susan G. Komen, showed that she could have fewer chemotherapy treatments but it would still be effective. This meant that she could have 27 fewer chemotherapy infusions, and was able to be at home for 27 more days than she was supposed to. She finished her treatment plan, and has been considered cured for 11 years.

In 2010, a close family friend started a 3-Day team in my mom’s honor. We went up to Michigan to cheer her on, and that’s when I knew I wanted to be a part of this amazing event. My mom joined the team the next year, but I couldn’t participate as I had to wait a few years more until I turned 16. The year I turned 16, I knew I wanted to walk, I did, and I was hooked. This year will be my 6th event, and I’m so excited. Someone walked for my mom, and now I’m able to walk for someone else. Knowing that the money I raise makes a difference is what keeps me going, and I’m so blessed that I can walk 60 miles with my mom by my side. I walk so that other kids are able to have their mom by their side for all the important events, like my mom can be.”

Are you joining us this year on the 3-Day? Tell us where in the comments!

If you haven’t registered yet, don’t forget to sign up before February 5th so you can get $20 off your registration fee at The3Day.org