Raising Awareness for Male Breast Cancer at the 3-Day

Jake Messier is living with metastatic breast cancer and is seen at chemotherapy.

Jake M.,54, is preparing to walk his first Susan G. Komen Boston 3-Day® with one goal in mind: to raise awareness that men can get breast cancer, too.

In 2023, Jake discovered a lump in his armpit while putting on deodorant.

“In the moment, I thought it was weird, but I went on with my day,” Jake said. “Guys aren’t taught that when we find a lump, we should tell somebody.”

He didn’t mention it until a routine physical months later.

“My primary care physician listed off about 10 things that it could be and none of them were breast cancer,” Jake recalled. “But I’m thankful he wanted to be ultra sure and sent me for an ultrasound and mammogram, and then that snowballed to a biopsy.”

Jake was diagnosed with stage 2 breast cancer—but he believes it was likely more advanced.

Jake Messier and his wife are preparing to walk in the Susan G. Komen Boston 3-Day.

“I know I was likely misdiagnosed stage 2 and was actually stage 3,” Jake explained. “Then about a year later when it traveled to my hip, that’s when it metastasized.”

Since then, he has undergone chemotherapy, a mastectomy, two additional surgeries and 10 weeks of radiation therapy. He also recently spent six weeks in a wheelchair after a hip biopsy.

From Diagnosis to Advocacy

Over the last two and a half years, Jake has turned his metastatic breast cancer (MBC) diagnosis into a personal mission.

“Breast cancer is still seen as the pink disease—a woman’s disease,” Jake said. “I’m hoping to try and change that through the advocacy I do and by walking in the Komen 3-Day.”

Through his TikTok account @theguywithstage4breastcancer, Jake shares his story to raise awareness and remind men to listen to their bodies and speak up when something doesn’t seem right.

“If I can make an impact with whatever time I left have,” he said. “I want it to be this: men can get breast cancer.”

Jake Messier takin a selfie at his chemotherapy appointment.

Putting the MEN in KOMEN

That mission is what’s driving Jake to walk in the Boston 3-Day this summer. With his team, Putting the MEN in KOMEN, he hopes to raise $10,000 and bring greater visibility to male breast cancer.

“The Boston 3-Day is a big event,” he said. “If people see me, a man, holding a sign that says men can get breast cancer too, and they remember that—that matters and that is huge.”

To register for the 3-Day, visit the3day.org.

Statements and opinions expressed are those of the individual and do not express the views or opinions of Susan G. Komen. This information is being provided for educational purposes only and is not to be construed as medical advice. Persons with breast cancer should consult their health care provider with specific questions or concerns about their treatment.

The 3-Day and the “Bravest Scared Mom”: Heather’s Story

Heather B. at the 2025 Susan G. Komen Boston 3-Day.

The 2025 Susan G. Komen Boston 3-Day® was Heather B.’s first breast cancer event, and it was unlike anything she had ever experienced. Over the course of three days, she pushed herself physically and mentally, formed new friendships and discovered just how strong she had become.

But just a few years earlier, Heather’s life looked very different.

She was 39, living at home on lockdown with two young children during the coronavirus pandemic, when she received a phone call that changed everything: “Heather, you have breast cancer.”

There’s no way to prepare for that kind of news. Heather was terrified, but through that fear, she made a promise to herself.

“I was going to be the bravest scared mom ever,” she said.

Connecting to Others During Treatment

Heather went through 16 rounds of chemotherapy, 28 sessions of radiation therapy, a double mastectomy and a full hysterectomy. She wanted to be as proactive as possible in her treatment. Just six months earlier, her children had lost their grandmother to cancer.

“I was determined they would not lose their mom, too,” she said.

The pandemic made an already overwhelming journey even harder. Heather’s care team required her to come alone for her medical appointments and treatments. No visitors. No hand to hold. No comfort of familiar faces. At times, she felt isolated, so she turned to online communities for connection.

“I found others going through the same thing—and those relationships quickly became my lifeline,” she said.

Heather B. and her friends at the 2025 Susan G. Komen Boston 3-Day.

Finding Purpose

Somewhere in the middle of all the chaos that comes with a life-altering diagnosis, Heather found something unexpected: purpose. By supporting others diagnosed with breast cancer, sharing what she learned through her diagnosis and “simply listening,” she found healing in unexpected ways.

In June, Heather celebrated five years as a survivor. She said people often question why she remains involved with the breast cancer community since she has already “beaten” cancer. Heather said it’s simply because, “the journey doesn’t end when treatment does.” It carries lifelong impacts including physical and emotional side effects, scars, surgeries, anxiety, hormonal changes, fear and fatigue.

“So, until there’s a cure, I’ll keep showing up— for myself, for my kids and for everyone sitting in a chemo chair feeling scared and uncertain, just like I did,” Heather added.

For Heather, showing up began at her first 3-Day walk in Boston, and will continue at the 2027 Tampa Bay 3-Day, where she has plans to walk with her sister. For this “brave” mom, the strength that once carried her through breast cancer now carries her forward to offer hope to others.

Embracing the Pink Bubble in the Midst of Grief

Erin P. walks the 3-Day for her mother, Bernadette.

This year, Erin P. experienced the kind of heartbreak most people can’t imagine —losing both of her parents just seven weeks apart. Her father passed away first, following years of health challenges, including cancer. Her mother, Bernadette, a two-time breast cancer survivor, died shortly after.

In the midst of navigating her grief, Erin came across the Susan G. Komen 3-Day® and felt inspired to participate for the first time as a way to honor her mother’s strength and resilience amid the relentlessness of breast cancer.

“My parents were fighters. They really were,” Erin said, tears falling from her eyes. “When I saw something about the 3-Day right after my mom died, I knew I wanted to do it.”

Breast Cancer

Bernadette died from metastatic breast cancer

To understand what led Erin to the 3-Day, you have to go back to 2017. That’s when Bernadette was first diagnosed with stage 0 breast cancer. She underwent a lumpectomy, followed by radiation therapy and oral chemotherapy medication.

“After that, the doctors told my mom she was cancer-free, so we marched on with our lives and everything was going so well,” Erin recalled.

Bernadette and her husband

During that time, Erin gave birth to her son, Thomas. He was her parents’ only grandson. But in 2021, Bernadette was diagnosed again, this time with stage 3 triple negative breast cancer. The treatment was grueling. Bernadette had a double mastectomy, more chemotherapy and another bout of radiation therapy which caused a painful wound.

“The burn on her chest from the radiation started off as the size of a quarter, and it kept getting bigger,” Erin explained. “My dad had to do wound care for her, and she later needed a skin graft surgery.”

Despite the physical toll, Erin and her parents moved from New York to Florida to be closer to her sister, who had recently gotten engaged. Erin said for a while, her mom seemed to be doing better. After completing treatment, her scans showed no signs of breast cancer.

Bernadette and her husband In October 2023, Erin’s parents celebrated their 41st wedding anniversary, a milestone that reflected decades of devotion, love and shared medical challenges.

But their joy was short-lived. Soon after, Bernadette received more devastating news. Her breast cancer returned and had metastasized to her bones. Despite the diagnosis, Bernadette was able to spend two more holiday seasons with her family, as well as be at her daughter, Tara’s, wedding.

Erin P. and her family celebrating Christmas before her parents died. But earlier this year, both Bernadette and her husband’s health declined, and they were hospitalized at separate times. Erin and her sister were there for each of them. In a final, tender moment, Bernadette had the chance to say goodbye to her husband before he passed away. She followed seven weeks later.

The 3-Day

The weeks that followed were filled with heavy grief for Erin, but also reflection. She organized a beautiful memorial service where she handed out pink breast cancer awareness ribbons in honor of her mom.

First-time walker Erin P. at the Denver 3-Day.

Then a few months later, she boarded a plane from Florida to the Denver 3-Day.

“I went to the 3-Day with minimal expectations, no training. I just wanted to honor my mom, and my dad too,” Erin said. “I took the extra pink ribbons I had from the memorial, and I gave them to the volunteers, crew and walkers and I told them about my mom.”

Despite a foot injury that prevented her from walking the full route, Erin was determined to finish. She walked as much as she could, and when she reached the final stretch, her son and husband were waiting to cheer her on.

“I really wanted to make sure I finished for my mom.,” she said, “I took my son’s hand, and we crossed the finish line together. It was beautiful. I was so emotional thinking about my mom and my dad and everybody who has gone through breast cancer.”

Erin P. was honored at the Denver 3-Day Celebration of Champions.

To Erin’s surprise, she was honored with the “Best Tug Your Heartstrings Story” award at the Denver 3-Day Celebration of Champions. She’s already fundraising and preparing to walk again, this time at the Tampa Bay 3-Day in 2027.

“The Pink Bubble was overwhelming in the best way,” Erin said. “I got so many hugs from strangers who are part of this big, beautiful community. I’m just so glad I jumped into the 3-Day when I needed it most.”

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Statements and opinions expressed are that of the individual and do not express the views or opinions of Susan G. Komen. This information is being provided for educational purposes only and is not to be construed as medical advice. Persons with breast cancer should consult their health care provider with specific questions or concerns about their treatment.