April Fundraising Challenge: Raise Funds to Benefit the Susan G. Komen Treatment Assistance Program

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Throughout the rest of April, we will be running a fundraising challenge to support the Komen Treatment Assistance Program. All dollars raised through the 3-Day from today through the end of the month will provide financial assistance, education and support services to low-income, underinsured or uninsured people undergoing breast cancer treatment as part of the Komen Treatment Assistance Program.

So, we’re challenging YOU to boost your fundraising efforts and help us reach our goal of $500,000 for the Komen Treatment Assistance Program so that we can help more women and men facing breast cancer. Please share the great work we can do through this program with as many donors as possible, and encourage them to help our cause.

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Not only will you be reaching your 3-Day fundraising goals, you will be continuing to help people in need.

You already know using tools like email and social media help you earn donations — now, here are a few suggestions on how to fundraise even more. They are simple and effective steps that will make a big difference!

  1. Share as often as possible on all your social media platforms, and be sure to include a link to your fundraising page.
  2. Email your network a minimum of twice, especially remembering to email them in the final days of the challenge so they don’t forget.
  3. As people donate, tag them and thank them on social media, like this: “[Insert Name] just donated on my behalf to the Susan G. Komen Treatment Assistance Program, which helps eligible breast cancer patients who have limited financial resources get the treatment they need. She is providing support to those who need it most. Won’t you join her and donate to the 3-Day today? [link to your personal page].”

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If you need help crafting your posts, here are some ideas for Facebook:

Example #1

From April 16 – 30, all the funds I raise for the Susan G. Komen 3-Day will go directly to Komen’s Treatment Assistance Program, which helps eligible breast cancer patients who have limited financial resources get the treatment they need. I’ve challenged myself to raise $500 this week to contribute to an overall goal of $500,000 for the Treatment Assistance Program. Can you help us reach this goal? Donate now!

Example #2

Today I’ve challenged myself to get 10 donations for @The3Day, to help fund Komen’s Treatment Assistance Program as part of a goal to raise $500,000. So far, I have 3 donations (thank you [tag] [Insert Name], [Insert Name], and [Insert Name]!); can you help me get 7 more before the end of the day? Make your donation now! Or if you’ve already donated, please share this request!

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Or, you can use one of these ideas for Twitter:

Example #1:

Today’s Challenge: 10 donations to fund Komen’s Treatment Assistance Program! Donate today: [personal page web address] #The3Day

Example #2:

Support me with a donation: [personal page web address]. All funds raised April 16-30 benefit Komen’s Treatment Assistance Program #The3Day

Example #3:

Donations now through 4/30 to @The3Day benefits @SusanGKomen and their lifesaving Treatment Assistance Program. Support my 60-mile journey: [personal page web address] #The3Day

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We are so excited for this first-ever fundraising challenge and look forward to the possibility of expanding this across multiple 3-Day funded programs in the future!

Good luck and get ready to fundraise! As always, if you need any fundraising support or advice, reach out to our 3-Day Social Media team or your local coaches. We are always here to help!

Insight Into Komen’s 2017 Research Grants

This year, Komen announced $30.7 million in research funding for 98 research grants which will mostly focus on discovering new treatments and improving our understanding of the most lethal forms of breast cancer – helping us move closer to achieving our Bold Goal.

For the first time, Komen will be giving members of the public an opportunity to directly fund specific research by participating in a crowdfunding initiative on Komen’s website.

We wanted to share with you the grant process and how the 2017 portfolio breaks down this year since 75% of net proceeds from your fundraising support this research and we could not accomplish any of this work without you.

Peer-Review

Komen has a renowned peer-review process – lead by Komen’s Scientific Advisory Board (SAB) – that ensures the organization is funding the best and most imperative forms of research. Advocates and breast cancer patients also take part in peer-review, to ensure all aspects of breast cancer needs are being covered. You can learn more about peer-review here.

The 2017 research grants came through the request for applications (RFA) issued last year, prior to the Bold Goal announcement in September of 2016. Still, 41.3% of Komen’s grants are focusing on metastatic breast cancer research and 54.4% of grants are focusing on new treatments.

The 2018 process for new proposals began in April and all applications submitted were asked to directly support Komen’s efforts towards the Bold Goal. Researchers were invited to submit projects that addressed metastasis or resistance to current therapies.

This Year

In 2017, Komen research funding went to institutions in 27 states and across 8 countries. The majority of grants are focusing on new screening technologies, metastatic and aggressive types of breast cancer and understanding and addressing disparities in breast cancer. By targeting metastatic disease – which is responsible for almost all of the nation’s 40,000 annual breast cancer deaths – Komen is hoping to reduce breast cancer deaths in the U.S. dramatically. To date, Komen has funded more than $180 million in metastatic breast cancer research. 2017 funding also includes $17.6 million to early-career investigators which helps to ensure a continuum of breast cancer research across generations.

Komen’s 2017 portfolio includes*:

  • 37 grants expanding our knowledge of metastatic breast cancer and how to better treat it or prevent it;
  • 42 grants looking into triple negative breast cancer, an aggressive subtype of breast cancer; 59 grants focused on new therapies;
  • 24 investigating drug resistance (why drugs stop working in some patients);
  • 9 on disparities in breast cancer outcomes;
  • As well as projects investigating inflammatory breast cancer, early detection, prevention, Big Data and more.

Crowdfunding

This fall, Komen is making it possible for supporters to make a personal impact on breast cancer research. During National Breast Cancer Awareness Month in October, Komen will highlight four metastatic breast cancer researchers and encourage donations to their specific grants. More information on the crowdfunding initiative will be announced in October.

Thank You!

When you walk and raise money you are making a direct contribution to our grants. Funds that you raise through 3-Day could  support a young scientist for a day working toward finding the cures, or could support an oncologist for a day as they run clinical trials to find the cures for breast cancer. We could not fund potentially lifesaving research without your help and support. Thank you for the impact that you make here at Komen and always being More Than Pink.

You can learn more about Komen’s 2017 funding here.