How to Tell Your Story – A Guest Post by Coach Susan

Susan Wynne, the Participant Support Coach for the Atlanta 3-Day, joins us today to talk about the importance that your story has in your fundraising efforts. susan g. komen 3-Day breast cancer walk blog 60 miles how to tell your story fundraising coach susan

 

“Tales told from the heart reach the heart.” – Steve Sanfield

Who doesn’t love a good story? A really great story can draw people in, transport them to new and different places and move them to act. Stories are what connect us to each other.

Your story is an important way for you to share your message with potential donors. Your story is what will help you achieve the goal that you set out to reach, which is to help create a world without breast cancer.

When participants register for the Komen 3-Day, one of the first things that we as coaches suggest they do is customize their personal 3-Day® webpage. This is the place where you will tell potential donors YOUR story. What brought you to the 3-Day? What made you decide to walk 60 miles and raise $2,300? What will your friends’ and family members’ donations mean to you and to the fight?susan g. komen 3-Day breast cancer walk blog 60 miles how to tell your story fundraising

Below I’ve outlined a few tips to help you tell your story:

  1. Make your story authentic. The people who are going to be supporting you will be drawn in because they know you, they want to support you, and they can empathize with your story. Don’t tell someone else’s story. Use your voice. Jot down a few thoughts about what you want to share: what made you decide to participate? Why is this cause important to you? Why did you choose the 3-Day? This will become the outline for your story.
  2. Speak from the heart. For most of us, making the decision to participate in the 3-Day was emotional. Maybe you were driven to participate because you were diagnosed, maybe because you lost a loved one, maybe you might not have a personal connection, but were drawn to participate because you want to do something to make the world better. Whatever the reason, it must have been powerful to make you decide to do something that many other people wouldn’t do. Share your reason with your donors. It is the stories, not statistics, that will help connect people to your cause.
  3. Remember that your story is powerful; share it with everyone! As the 3-Day gets closer, we have many participants who reach out to the coaches because they need some last-minute fundraising advice. As a coach, the first thing I do is go online and visit their personal fundraising page. I’m surprised by how often I discover that they had not personalized their page yet; they had not told their story. Many walkers make the mistake of thinking their story isn’t important, or thinking it won’t make an impact, so they don’t share it. But they couldn’t be more wrong! My first suggestion is to get that personal page updated, then share it with the world. It’s amazing the success that people have when they take this very important step.
  4. Make sure to include your donors in your story. Your donors are helping you achieve your goal by supporting you. Their generosity goes so far beyond the monetary gifts they give, because together with you, they have helped make a difference in the fight to end breast cancer. Share how their donations are helping, and thank them publicly early and often.

Sometimes getting started is the hardest step, so if you need a little help with getting your story out there, call your 3-Day coach at 800-996-3DAY.

3-Day Registration Discount Extended for a Limited Time!

In the beginning, there was an early bird discounted registration fee for the 2015 Susan G. Komen 3-Day® series. The people shouted with joy at the $20 savings, and signed up for just $50 to walk 60 miles in the most incredible and life-changing breast cancer event in the world.susan g. komen 3-Day breast cancer 60 mile walk blog discount registration

But good things must come to an end, and on April 6, the discount expired and the registration fee for the Komen 3-Day went back up to $70.

Or did it?

We at the 3-Day® like awesome things, and we want to pass those awesome things on to you, our incredible supporters and participants. So, we’ve extended the discounted registration fee for a couple more days, if you use code HUGE20.

From now until Thursday, April 9 at 11:55 p.m. CT, participants can register for any 2015 3-Day event for just $50, if you use the discount code HUGE20.

This discount will expire for good at 11:55 p.m. CT this Thursday, April 9, so don’t wait! Share it with your friends, family members, neighbors, church group, co-workers, workout buddies, everyone! Go ahead. Get over to www.The3Day.org/register and sign up for just $50 using the code HUGE20.

“Hope believes boldly…”

We will all battle hopelessness at some point in our lives. And no matter who we are or what our situation, HOPE is one thing we all need.susan g. komen 3-Day breast cancer walk blog 60 miles sheri prentiss hope

Most people understand hope as wishful thinking, as in “I hope something will happen.” But that is a watered down version of what hope really is. Hope is the “the happy and confident anticipation of good.” When we embrace hope on purpose, it influences our thoughts, our attitudes, our outlook and the way we speak. When you have hope, you speak with authority.

Words are not simply sounds caused by air passing through your larynx. Words have real power. Words can do more than convey information; they can translate a desire into a physical reality. The power of our words can actually restore a broken spirit. I’ve personally witnessed the positive power of hope on the 3-Day, at every event! Like tools, our words can be used to help us reach our goals because the words we speak are actually the overflow of our hearts. And the hearts of our 3-Day family are full of compassion, love and determination.

Hope is not a wait-and-see attitude but an action we must choose to take on purpose each day. It’s the sometimes unexplainable, but always undeniable feeling that today would be a bad day to give up. Never assume that where you’ve been or where you are is as good as it gets. Hope believes boldly, decides daringly, speaks firmly and perseveres passionately. So LIVE with hope and encourage others to “Do Something Huge” and join us on our 3-Day journey. We will NEVER give up!