When I started walking in the Susan G. Komen 3-Day® a decade and a half ago, the possibilities for sharing my on-event experience with loved ones back home were limited to calls home on not-so-smart cell phones and maybe showing off some snapshots to whomever happened to be around when I (maybe) pulled the photos off a clunky digital camera onto my computer. Today though, there are so many wonderful ways that Komen 3-Day participants can stay connected to their fellow 3-Day® friends, as well as their supporters in all corners of the world. Social media makes it all possible, and here’s how!
Follow Us Everywhere! – Did you know that the 3-Day is active on Facebook, Twitter and Instagram? We’ll be posting to all of these platforms, plus blogging lots of fascinating stories and important updates before, during and after each 3-Day event weekend. You’re likely to see different content on each site, so the best way to make sure you don’t miss anything is to follow the 3-Day everywhere!
Facebook Connections – When you complete Online Check-in for the 3-Day, you can sign up for Bank of America® 3-Day Connections™. This convenient service links your personal Facebook and/or Twitter accounts to an ID tag that you wear on your credential lanyard while you walk. When you (and your tag) cross sensors at certain points along the route, the Bank of America® 3-Day Connections™ system will automatically update your Facebook or Twitter status with a post. Signing up is free and easy.
Hashtags, hashtags, hashtags! – If you plan to post to social media on your own throughout the 3-Day event, be sure to add hashtags so that your posts can be grouped with other ones from the same event. At minimum, we suggest you use #The3Day and your location-specific hashtag.
Not quite sure how hashtags work? Read up on them here!
Instagram Photo Challenges – Each day of the 3-Day, we will hold a different themed photo challenge on Instagram, and we invite all of you 3-Day shutterbugs to join in. Post pictures that represent each day’s theme, and add the hashtag for that day (along with the other hashtags listed above, of course). At the end of each day, we’ll choose three of the themed photos to share on the 3-Day’s Instagram page.
