February Pink Bubble Story of the Month – Rob C.

After 20 years working in corporate training, Rob C. ditched the suit and tie for an apron to pursue his passion for culinary arts as a personal chef and business owner. Rob took the plunge to follow his dreams as a mission to live life as his most authentic self, something that radiates through him in everything he does. “I think what makes me [who I am] is that I’m an open book. What you see is what you get. I love to laugh, smile, cook and be in the moment,” shared Rob. Since 2012, he’s brought these infectious qualities to the Susan G. Komen 3-Day®, where he has walked and crewed ten times.  

Rob was first introduced to the event by a neighbor and teammate, Tiffany S., who he donated to and cheered for along the route. One day, Tiffany asked Rob what inspired him to donate to the Komen 3-Day, and he shared with her that he lost his mom and aunt to breast cancer. At the young age of 19, his mother passed away from the horrific disease, creating a special place in his heart for the cause. Upon learning this, Tiffany asked Rob if he would be interested in joining her team the following year, beginning his Pink Bubble adventure in Chicago in 2012.  

Since then, Rob has walked seven times in Chicago, San Diego, and New England, and has crewed three times in Chicago and Twin Cities. Reflecting on his journey with the Pink Bubble, the one memory that stands out is his first Opening Ceremony in 2012. “The emotions I felt… and the strength I saw from walkers that were [walking while actively] fighting cancer sticks with me and motivates me to continue to be a part of the fight.” 

This past year in 2023, Rob walked in New England and crewed at pit stop 4 in Chicago. The energy he brought and the joy he emitted were inspiring to everyone who crossed his path. From an elaborate themed pit stop to incredible outfits and befriending everyone, Rob has a unique way of lighting up a room. He truly personifies the Pink Bubble, which he explains to those unfamiliar as “a combination of your best summer camp experiences mixed with your best volunteer/charitable experiences combined with lots of emotions.” For him, the Pink Bubble feels like a family that is unified and dedicated to its mission. That is, the mission to raise money for research, to find the cures and to provide vital assistance for families in their battle against breast cancer. The 3-Day is a lifeline that can make a significant impact on the lives of those affected by the disease. 

As the journey continues, Rob is gearing up for the San Diego 3-Day in 2024 where he looks forward to tackling another 60 miles with his teammate Tiffany. “I keep coming back because of the energy that being around the other walkers gives me,” he shared. For anyone new to the 3-Day, he offers the simple yet profound advice which he received when he first began walking—to smile and cry whenever emotions arise, and to talk to someone new. It’s a testament to the impact that the 3-Day experience has on everyone it touches.  

14 Things We Love About the Susan G. Komen 3-Day® 

In honor of Valentine’s Day, the 14 things we love about the Susan G. Komen 3-Day® are… 

  1. The Pink Bubble 

We love the Pink Bubble! There’s nothing quite like it; the love that it brings, the joy that it radiates, and the impact it makes is unlike anything else. The Pink Bubble is more than just a group of people dedicated to ending breast cancer, it is a true testament of the impact of unity and an example of how we should all show up in our daily lives. The Pink Bubble is love.  

  1. Advancing Research 

We love that there has been a 43% decline in the breast cancer death rate since Komen’s founding in 1982. We love our leading research programs which amplify patient voices so that everyone is heard as we continue to investigate this disease. Our efforts have contributed to 2,800 research grants in 47 states, the District of Columbia and 24 countries. There have been 550 clinical trials and we’ve researched breast cancer disparities & inequalities, hereditary, triple negative and metastatic breast cancer, vaccines & immunotherapy, and more. We love that we will never give up. 

  1. Providing Treatment and Support 

We love that we don’t just talk the talk, we walk the walk (literally). The dollars that we raise at the Komen 3-Day contribute to helping people battling breast cancer. The Komen patient care center offers free, personalized support to patients, caregivers and family members, including education, emotional support, financial assistance, help accessing care and more.  

  1. Honoring our Loved Ones 

We love being able to honor survivors, thrivers, and those who have lost their lives to this wretched disease. Between the Honor Ceremony, the Remembrance Tent, and hearing one another’s stories, the 3-Day® is an opportunity to stand together and honor the fighters in our lives. 

  1. Advocating for Health Equity 

We love advocating for health equity and taking strides toward a future where everyone receives the care they deserve. Everyone is at risk of breast cancer, but some of us are at higher risk than others. That’s why Komen is working to eliminate barriers to care for individuals and communities experiencing breast health inequities now and in the future.  

  1. Exploring Fun Cities 

We love everywhere the 3-Day takes us! Exploring the rich history of New England, the scenic views of Denver, the cowboy culture of Dallas/Fort Worth, and the coastline of San Diego while creating a better future is the ultimate girl’s weekend. There’s so much to see wherever the 3-Day takes us.  

  1. Pit Stops 

We love everything about pit stops! We’re talking fun themes and decorations, delicious snacks, kind crew, refreshments to keep us hydrated, and porta potties galore. Pit stops are crucial to an immersive and safe 3-Day experience. 

  1. Fun Outfits 

We love all the outfits at the 3-Day! From team shirts and exciting costumes to pink nails and memorial pins, it is always fun to see what everyone wears to the 3-Day. The community is so creative and finds exactly what works for them! 

  1. Sweep Vans 

We love a sweep van! Sweep vans make sure that we all complete the 60 miles, even if a few are spent in the back seat of a themed vehicle rather than on our feet. Sometimes we need a bit of assistance and sweep vans make it fun! 

  1. Bank of America Massage Chairs 

After 20 miles of walking, we love a massage chair more than we’ve ever loved anything else. Our incredible national presenting sponsor, Bank of America, gives us fuzzy slippers and some much-needed pampering after a day spent on our feet.  

  1. Mac & Cheese 

We love 3-Day mac & cheese. Nothing more needs to be said.  

  1. Our Sponsors 

We love our sponsors! Bank of America, XPO, Mohawk, Nature’s Bounty, Walgreens, READY, and Expedia are crucial to making the 3-Day the incredible experience that it is. We love knowing that our sponsors cheer us on along the way and are committed to ending breast cancer alongside us. 

  1. Cheering Stations 

We love cheering stations! Seeing a group of people there to support the walkers takes our minds off our blisters for a moment and reminds us to keep going. They keep the energy up along the route and inspire us to walk one step at a time. 

  1. YOU!? 

Whether you walk, crew, volunteer, cheer, or donate, you are the backbone of the 3-Day and you are so loved. Without you, the progress we’ve made to ending breast cancer wouldn’t be possible. You raise the funds, you walk the miles, you bring the Pink Bubble spirit, and you change the lives of countless men and women. You are the 3-Day and we love you for all that you are and all that you do.  

Celebrating Black History Month and Making Strides Forward — Susan G. Komen’s Commitment to Health Equity 

Black history is American history. As we celebrate Black History Month, we take the opportunity to look back on the hardships, achievements, and contributions of the African American community throughout our country. Our country’s past shapes the landscape that we are surrounded by today. It is vital to look back so that we may move forward and ultimately progress to become a nation where all are truly treated the same, regardless of the color of their skin.  

While equity for the Black community has improved over time, discrimination persists in part due to biases, both implicit and intentional. These assumptions are formed through exposure to stereotypes, social conditioning, and contribute to systemic inequalities and bigotry. America’s record of labeling and prejudice against Black people has contributed to substantial health inequalities amongst community members who identify as Black, Indigenous, or People of Color. Breast cancer does not discriminate, and African American women face unique challenges that amplify the burden of this disease. In fact, Black women are about 40% more likely to die from breast cancer and are more likely to be diagnosed at later stages and with more aggressive types of breast cancer than white women. Additionally, Black women have a lower 5-year relative breast cancer survival rate compared to white women. 

These disparities in breast cancer outcomes are not only issues of health; they’re also byproducts of a larger problem of systemic injustices. Members of the Black community are still dying from breast cancer more than other populations due to the unique biology of their breast cancer, combined with inequities in health care that include reduced access to quality care, disproportionately low insurance coverage, poverty and systemic racism. A recent study showed that only 5.7% of physicians were Black individuals, though they constitute nearly 14% of the U.S. population, and diversity in the health care workforce is proven to increase access to health care for communities of color. Racial, ethnic and social injustices create barriers to affordable, life-saving health care, cultural responsiveness in the health care community and so much more. 

Ultimately, representation and access to care are amongst the most life-saving measures one can rely on and Susan G. Komen is tackling these disparities head on. To gain a better understanding of the existing barriers that drive these inequities, Komen worked directly with the Black community to launch a multiyear analysis of 10 metropolitan areas that experience the largest gaps in mortality between Black and white women. In 2021, Komen published the results of this analysis in Closing the Breast Cancer Gap: A Roadmap to Save the Lives of Black Women in America. This series of reports found Black women are often ignored by their health care providers and face significant barriers to receiving the care they need due to a legacy of systemic racism, implicit bias and below-standard care.  

In response, Komen launched Stand for H.E.R. – a Health Equity Revolution, a program based on this analysis to remove the barriers to high-quality breast health care Black women across the U.S. need. Komen’s comprehensive approach through Stand for H.E.R. includes five key health equity drivers to create change: 

  • Education that equips specific groups and communities with knowledge about breast health  
  • Patient support that ensures connections to timely, high-quality care  
  • Workforce development that improves diversity and cultural sensitivity of health care workers  
  • Public policy and advocacy that promote health equity  
  • Research that is representative and benefits all  

By leveraging this approach through Stand for H.E.R., Komen is committed to collaborating with Black communities, policymakers, researchers and other key allies to help create a world without inequities, where Black people have the same chances of surviving breast cancer as anyone else. The funds you raise at the Komen 3-Day help make this possible. 

As we commemorate Black History Month, let us not only celebrate achievements but also acknowledge the ongoing struggles faced by many, particularly in the realm of healthcare. The fight against breast cancer demands a collective effort to eliminate disparities and promote equal access to resources. Susan G. Komen’s commitment to education, outreach, and cultural sensitivity serves as a beacon of hope in the quest for a future where every individual, regardless of their background, can face breast cancer with the support and resources they deserve. Together, let us bridge the gap and make breast cancer a thing of the past ? for everyone. 

For more information about Komen’s commitment to achieving health equity, visit our Health Equity homepage, and discover how to become a Policy Advocate, an Advocate in Science, or register for Navigation Nation. To learn more about the support available, visit the Patient Care Center, explore our Financial Assistance Program, or contact our Breast Care Helpline.