Does your fundraising need a boost? Join us on a Tweet Chat!

Did you know the first Susan G. Komen 3-Day® is less than three months away? We can’t wait to get started on the right foot on August 15 in Michigan! While most of us are thrilled that the 3-Day is only a few months away, it’s okay if you’re a little bit nervous, too. We all know the idea of fundraising $2,300 can be a daunting task and some of you might be a little worried that you won’t be able to get it all done in time. That’s why we want to talk it out with you.

Join us on Thursday, May 29 at 6:00 p.m. PST (That’s 9:00 p.m. EST, and 8:00 p.m. CT) for a Tweet Chat all about fundraising. Never done a Tweet Chat before? That’s okay! Some people call them Twitter Parties or Twitter Meet-Ups. It works like this:

1)      Sign on to Twitter at 6:00 p.m. PST.

2)      Make sure you’re following @The3Day on Twitter.

3)      On Twitter, search for #The3Day, which is the official hashtag we will use for this Tweet Chat.

4)      You can also use the website TweetChat.com. Sign in, enter the hashtag #The3Day, and you’ll be able to watch and tweet in real-time with us.

5)      We’ll have some questions we’ll ask to get things started, and we will also share tips and tricks from 3-Day veterans and coaches. This will be a great way to meet your fellow 3-Day participants, ask questions, and learn about fundraising. Our 3-Day Social Media Team, Alyssa and Erin, can’t wait to tweet with you!

Not on Twitter? Here are a few quick tips to get you started:

  • It’s free and easy to join at Twitter.com.
  • Go to twitter.com/the3day and click “Follow” to make sure our messages show up in your feed.
  • A hashtag is a way to “file” tweets and collect them under a certain topic, so you’ll be able to see everything everyone is tweeting under this hashtag. Just search for #the3day in Twitter and you’ll be able to see everyone’s messages about the 3-Day, not just ours.
  • When writing your own messages, keep in mind that tweets can only be 140 characters at a time, so it’s best to keep things short n’ sweet.

If you can’t make this Tweet Chat, you can always search #The3Day on Twitter to see all of the tweets that came from this Tweet Chat. Do you have any questions? Ask here, and remember, the 3-Day coaches are only a phone call away at 800-996-3-DAY!

3-Day Fundraising Events are the Thing to Do!

Susan G. Komen 3-Day® participants reach their fundraising goals in dozens of different ways, but some of the most successful Komen 3-Day fundraisers are those folks who employ several different strategies to raise money. In general, it’s a good idea to mix up your fundraising approaches, and one of the most effective methods you can incorporate is holding a fundraising event.

Event = Just About Anything!
Think of a 3-Day® fundraising event as being any organized effort to get people together and collect donations. These events range from simple (a wine and cheese night in your home or a casual backyard “Boob-B-Q”), to more elaborate (a Bowl-a-thon or live music show), to downright extravagant (a fashion show or benefit play). The more work you put in to organizing a fundraising event, the more money you’re likely to get out of it, but any size event can be tremendously successful if you follow a few basic guidelines.

susan g. komen 3-Day breast cancer walk fundraiser fundraising beauty pageant

Philadelphia team Breastasaurus Rex has held an adorable and very successful “Pretty in Pink” beauty pageant fundraiser for several years                     

Don’t Apologize for Fundraising 
When you publicize your event and invite friends, family members, co-workers and neighbors, make it very clear that your intent is to raise money. Don’t hide it and don’t apologize for it. Put the expectation in your guests’ minds that they will be giving to your fundraising efforts, and then…

Make it Worth Their While
As charitable as your friends and family members may be, and as much as they want to support you out of the goodness of their hearts, the truth is, some will probably be more inclined to give (or to give more) if they get a little something back. Holding a fundraising event accomplishes both goals: it gets donations for you and it gives your donors a fun, memorable experience. And it’s okay if you attract folks who are more excited about the party than the cause—whatever gets them in the door! The more elaborate or unusual the event it, the more that “can’t miss” factor increases. Yes, big and bold events will take more work on your part, but we’ve known such events to yield $10,000 to 20,000 in a single night.


Get Stuff, Give Stuff

The less you have to spend out of pocket on venue, food or beverages, the more you’ll be able to return to your fundraising efforts. Go around to local businesses, call in favors and get stuff donated for your fundraiser. Many vendors will offer discounted or free goods and services in exchange for free advertising at your event, so don’t be afraid to ask.You can even sweeten the deal by agreeing to put their name/logo on a shirt you wear on the 3-Day itself. The same goes for small donated items that you can give as party favors or bigger donations that you can raffle or auction off at your event. If your guests have the chance to walk away with some fun swag, they’ll be more likely to open their wallets generously.

Team Up!
If you are part of a 3-Day team, fundraising events are a great way for the whole team to get involved. When you can divide up the to-do’s of organizing and executing a fabulous party, it makes the job easier for everyone (one person secures a venue, another arranges entertainment, a few others are tasked with getting raffle prizes donates…). And think about it: if you have 50 people you would invite to a fundraiser, that’s 50 possible donors. But if you and 4 teammates each invite 50 people, suddenly you have 250 potential donors (and a lot more excitement at your event!).

These are just a few tasty tidbits to get your wheels turning about a fundraising event. You can find out lots more by clicking here, or you can call the coaches at 800-996-3DAY.

3 Ways to Get a Donation in 10 Minutes or Less

So you haven’t started fundraising for the Susan G. Komen 3-Day® yet. It’s okay!

Don’t panic, and don’t stress yourself out right now by thinking about the full amount you want to raise. You will get there in time but for today, make it your goal to simply to get that first donation and get yourself off of $0. Our years of fundraising experience on the Komen 3-Day have shown that once you get the first donation, you are statistically much more likely to get the rest. You just have to get the ball rolling!

Here are some easy ways that you can get that first donation in 10 minutes or less.

  1. Go With Who You Know – If you have done the 3-Day or other fundraising events in the past, shoot a personal email (or even better, send a handwritten note) to someone who has donated to you before. Reaching out to a past donor eliminates the “what if they’re not interested in donating?” fear that many people have. Thank them for their past support and invite them to be your first donor of 2014. (And if this will be your first 3-Day event, ask your best friend, mom, spouse or roommate to be your first donor!) Time spent: 10 minutes.
  2. Help Yourself – Making a donation to yourself might cause you to cringe a little bit; most walkers count on raising their 3-Day® funds through donations from other people, not having to cover the amount themselves. In all likelihood, that’s how you’ll do it too, but for now, we’re just trying to get you off of that $0 balance. You can do that in an instant by donating to your own efforts. Make it meaningful and purposeful. Make a $60 donation in honor of the 60 miles you’ll walk, but break it into four monthly payments of $15. That’s the same as giving up 3 lattes a month. Time spent: 4-5 minutes

  3. Issue a Challenge – Fundraising on Facebook is one of the most popular strategies these days, and a fundraising ask on social media often results in immediate responses. Using a gimmick to generate interest and excitement from your potential donors is extremely effective. Issue a Facebook challenge to your friends, asking them to help you “Ditch the Zero,” or specifically tag 10 friends, asking them for $23 each, and call them your “10% Club.” Time spent: 7 minutes

Need more fundraising ideas? Visit The3Day.org/fundraising and get inspired to get started!