BC Babes: Fundraising Powerhouse

Spaghetti dinners. Car washes. Restaurant nights. Bake sales. Garage sales. Facebook. These are all ways that the BC Babes, a Michigan powerhouse team that is currently 42 members strong, have raised money for the Susan G. Komen 3-Day. They boldly set their goal high – aiming to get as close to $1,000,000 as they could.

The BC Babes includes 25 walkers, 16 crew members, and 1 Youth Corps member, and is led by co-captains Beth and Heather. We had some time to talk to Beth about the BC Babes and their quest for reaching this goal (as of the time I write this, they’ve currently raised nearly $946,000), and we hope you find their story as inspiring as we do!

Members of the BC Babes at the 2014 Michigan 3-Day

Members of the BC Babes at the 2014 Michigan 3-Day

Beth’s Komen 3-Day journey began as a family affair.

“The first year I walked with my oldest sister, Debbie, then my youngest sister, Michelle, (2003) and my third year walking (2005) I convinced by middle sister, Jeanne, to walk with me, and the BC Babes were born. I had met several other first time walkers at a Get Started Meeting and they asked if they could train with us since I had already done the walk several times and over the course of the first few months of training my sister and I formed the team.

“Over the years, I’ve had four teammates diagnosed with breast cancer, either during or after their 3-Day experience (thankfully, all are survivors today). Last year we lost our first teammate, Sr. Carol Juhasz, to breast cancer,” she said. “One of our newest Babes, Tracey A., walked in her first 3-Day last year. Her mother was a breast cancer survivor and she also had a cousin undergoing treatment for breast cancer. Tracey was walking to support these wonderful women in her life and came to our team through a 3-Day Meet-Up. After that evening Tracey came out and trained with the Babes, joining our team shortly after that first meeting. Her mom’s cancer came back late last year and has undergone treatment/surgery since that time and is doing very well. Tracey will once again be a part of the BC Babes family knowing the monies raised through this amazing weekend is one of the reasons her mom and cousin are here with her today,” she said.

These very personal reasons serve as a driving force for how Beth is able to manage her team and inspire them all to fundraise and train. “I monitor the fundraising of the team on a regular basis. If I see someone is not progressing I talk with them to make sure they’ve got a letter our or a fundraising strategy in place. As team, while training, we offer a variety of suggestions to help them if they’ve hit a dry spell. We’re always there to help anyone who is truly making their best effort to fundraise, and we do want to see that you have put this [fundraising] as a priority in your 3-Day adventure,” she said.

Beth is also quick to point out that she couldn’t lead the team on her own, and applauds her co-captain, Heather, for helping to keep this amazing team on track. “Heather has been my co-captain and fellow training walk leader for about 6 years now. We mostly keep in contact with the team through emails, but since both Heather and I are training walk leaders we see the Babes on a regular basis at training walks and keep up with them while walking,” she said.

Members of the BC Babes yesterday with Dr. Sheri Prentiss, National Spokesperson for the Susan G. Komen 3-Day

Members of the BC Babes yesterday with Dr. Sheri Prentiss, National Spokesperson for the Susan G. Komen 3-Day

And what does it feel like, to look out among the sea of pink on Friday morning, and know that more than 42 people in the crowd are part of the BC babes? “It’s an amazing feeling. I’ve been blessed to have been a part of the Opening Ceremony several times and seeing my Babes family out there warms my heart! The love, dedication and kindness they show not only to fellow Babes but to the entire 3-Day family just makes me happy!” On behalf of the entire 3-Day family, we thank people like the BC Babes and all of you, for doing everything you can to help end breast cancer forever.

More Ways to Thank Your 3-Day Donors

As we approach the start of the 2015 Susan G. Komen 3-Day® season, you are probably seeing an uptick in donations coming in. At the end of last year, we shared some ways to thank your Komen 3-Day donors after your event is over, but we thought you might also like some ideas of ways to thank them during your 3-Day®.

Carry Them With You – Many walkers find thoughtful and creative ways to recognize and bring their donors along with them while they walk. You can write their names (and the names of the people whom they donated in honor or in memory of) on pink ribbons that you wear on your hat or waist pack. You can inscribe their names on a t-shirt. If you’re feeling very creative, names of donors could also be celebrated on fairy wings, a cape or a tutu.2014_3DAY_MI_BC_0103

Make Your Gratitude Social – Chances are you will be updating your social media throughout your 3-Day weekend anyway, so be sure to take some of those posting breaks to tag and thank your donors too. They’re the ones who helped get you to the 3-Day, so it makes perfect sense to recognize them publicly on your Facebook, Twitter or Instagram as you post from the road.

Say Thank You With a Photo – A great way to thank your donors is to take a picture of you at the 60-mile banner on Day 3 and turn it into a photo card. There are countless websites (Shutterfly, Tiny Prints, Snapfish, etc.) where you can create photo cards, and adding this personal touch brings your thank you notes to a whole new level. If you’re part of a team, think about making it a team photo card; then you can order in bulk and everyone can use them!

Dedicate a Mile – Taking the photo thank you idea one step further, you could dedicate a mile to each of your donors (assuming you have 60 or fewer!). Make a small tribute card with the mile number and the donor’s name, then snap a quick picture of you holding the card when you reach that point on the route. You can post these on social media and/or send the pictures to your donors after the event is over.IMG_0338

Renew Your Commitment – A perfect way to show your donors how grateful you are for their support and how dedicated you are to ending breast cancer is to renew your own commitment and register for a 2016 3-Day event. Walker registration for all seven events will open on August 11.


These are just a few ideas, but you can let your creativity take you anywhere when it comes to showing your thanks.

Find Last-Minute Fundraising Success With These 8 Tips

For our Susan G. Komen 3-Day® walkers who are headed to Michigan, the event is less than a month away, and for everyone else, your Komen 3-Day event isn’t far behind. There is so much to be excited about, but some 3-Day® walkers may also find themselves stressing out as they inch toward Day 1 and still have not reached their fundraising minimums. The anxiety of that ticking clock doesn’t have to signal doom though, even if your event is just a few weeks away. See below for some time-tested tips that will push your last-minute fundraising through to your goal.3DAY_2015_SocialMedia_FundraisingFriday_004

Set a Deadline – This is a great little fundraising trick to use all the time, but especially when you’re crunched for time. The pressure of a deadline is a powerful motivator for just about everyone, including your donors. The deadline can be whatever you choose, though you should make sure your donors get their online donations in no later than the Monday before you walk (two weeks prior to that if they’re mailing their donation in) . Reach out to all your potentials—by email, Facebook, face-to-face, whatever it takes!—to share the deadline and encourage them not to wait any longer.

Follow-Up – Remember back to the beginning of the year, when you sent fundraising emails out right after you initially registered for the 3-Day? And remember all those people who replied and said, “I’ll definitely donate, but I’m going to wait until later.” And then remember how that was the last you heard from those folks? Now is time to follow up with these wonderful “procras-donators” and very sweetly remind them that later is now. Send a personal text or email and tell them how much their donation will mean to you and to the cause.

Divide Up the Balance – Take the amount that you have left to raise and divide it by the number of days until your event. That’s how much you have to raise (at least) each day in order to reach your goal. Share this number with your donors and ask them to donate in that amount. Sometimes the unusual dollar amount (“I need $41.07 every for the next 4 weeks!”) is just catchy enough to inspire someone to give.

Increase Your Facebook Activity– Perhaps you’ve already tossed up some posts on Facebook about your participation in the 3-Day, and maybe even made some donation requests. As you approach the final countdown to your event (starting one month out or so, I’d say), update your status on a daily basis, let people know exactly how much left you have to raise, and divide up the balance as mentioned above. Did you know that posts with photos are more likely to be shown in your friends’ Facebook feeds? But sure to include a shot of your lovely face with your posts!

Delegate – Think of five of your most spirted, ambitious, won’t-take-no-for-an-answer friends or family members, and ask them to help you. Assign of them the task of procuring five (or whatever number you choose) donations each, or set some dollar amount for each of them to aim for. By delegating in this way, you’ll be able to reach potential donors (your friends’ friends and coworkers) who aren’t even in your circle.

Recycle for Cash – If you live in an area that has recycling programs that will give you cash for your empty bottles and cans, this can be a great way to drum up a few hundred bucks. Distribute trash bags to your neighbors, your office, your gym—any place that generates a lot of recyclable trash—and tell them you’ll return in a week to collect whatever they’ve saved up. Then take it to the recycling center and walk away with some green. (Long time 3-Dayer Jim has been extremely successful with recycling for donations. See his story here.)

Go Where the People Are – It’s summertime and people are out and about everywhere—the beach, parks, outdoor concerts and movie nights, parades. Throw on your 3-Day t-shirt or other pink ribbon gear, grab some friends or your kids, give everyone a bucket, and go where the crowds are. The more elaborate and eye-catching your efforts look (how fun would it be to bling up some pink bras and send your crew out in those?), the more you’ll be likely to inspire donations from complete strangers.

Shorten Up the Ask With a Text – It may sound crazy, but for some people, an email or Facebook message just isn’t short or fast enough. For these donors, craft a brief, catchy text message and send it their way via text message. Add a picture (a selfie sporting your best “pretty please” face, perhaps?) and don’t forget to include your personal URL. One simple tap on their smartphones, and your donors will be taken to the 3-Day mobile site where they can donate quickly and easily, no matter where they are.